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Salesforce Arch-302 Exam Syllabus Topics:

SectionObjectives
Scalability and Performance Design- High-volume transaction design
- Performance optimization strategies
B2C Platform Capabilities- Commerce and engagement tools
  • 1. Marketing and personalization services
    • 2. Commerce Cloud integration patterns
      - Salesforce Customer 360 integration
      • 1. Data unification across systems
        • 2. Identity and profile management
          Integration Architecture- API-led connectivity
          • 1. MuleSoft integration patterns
            • 2. REST/SOAP APIs usage
              - Event-driven architecture
              • 1. Streaming and event bus design
                Solution Design for B2C Customer Experience- Omnichannel experience design
                - Customer journey architecture
                Security and Data Governance- Access control and identity management
                - Customer data protection

                Salesforce Certified B2C Solution Architect Sample Questions:

                1. A luxury retailer is about to implement B2C Commerce and Marketing Cloud for their online presence. They are well known for being open with their customers when it comes to their customers' purchases. For example, if a customer asks for a record of their recent purchases, they provide it very quickly within their stores. They would like this to reflect in their online presence as well.
                Given that requirement and the requirement to adhere to global data privacy acts, what are two out-of-the-box features the retailer should enable across these clouds when it comes to providing customers access to their own data?
                Choose 2 answers

                A) Use the Customer Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single customer.
                B) Use the Customer Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single customer.
                C) Use the Contact Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single contact.
                D) Use the Contact Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single contact.


                2. A B2C Commerce merchant has multiple live sites across different brands and geographies all supported by Service Cloud and Marketing Cloud. Unfortunately, the merchant is having customer service challenges caused by fragmented views of the customer. Customers occasionally use alternate email addresses, make purchases as guests, and contact customer service anonymously. The Success Manager believes that Customer
                360 Data Manager could help them solve their problem.
                How should a Solution Architect describe the role of Customer 360 Data Manager in this context?

                A) Customer 360 Data Manager cannot be used across multiple brands within a single merchant environment because the customer as human view cannot support different accounts under separate brands.
                B) Customer 360 Data Manager can be used to identify multiple records within each separate system representing the same person and assigning them a consistent Global Party ID; additional custom development is then required to relate those IDs between systems.
                C) When Customer 360 Data Manager is provisioned, B2C Commerce, Service Cloud, and Marketing Cloud will automatically use a common core Customer Profile managed by Customer 360 Data Manager.
                D) Customer 360 Data Manager can be used to recognize customers as humans and extend existing records related to that human across connected systems with a consistent Global Party ID.


                3. Universal Containers (UC) is working on an initial release of Service Cloud and B2C Commerce. The UC management team is excited about the new features and wants to go to market with the new solution as soon as possible even though the requirements are not completely mapped out.
                A Solution Architect is asked to evaluate when UC can go live with a new B2C Commerce site, automated chatbots, Einstein case classification, Service Cloud Voice, and analytics.
                How should a Solution Architect respond to the management team's request to help formulate a roadmap for these new capabilities?

                A) Ask to follow the management team for a week to gain a better understanding of how they work and what information they need to formulate their roadmap.
                B) Facilitate a workshop with the development team and create a list of prioritized user stories that can then be used to create a detailed roadmap.
                C) Ask each member of the management team about their top three concerns, and use it to formulate the roadmap.
                D) Facilitate a workshop with the management team, applying the relationship design process to create a roadmap aligned to business objectives.


                4. A company uses Service Cloud and B2C Commerce and now wants to enable the 'Order on Behalf of functionality on its storefront. The customers using the storefront are Person and Household accounts.
                Which three design and architecture considerations should a Solution Architect follow to ensure that the
                'Order on Behalf of functionality works well for all the designated storefront customers?
                Choose 3 answers

                A) The Order on Behalf of feature in the Service to B2C Commerce Connector only supports person accounts as a customer model by default.
                B) Verify that agents are Service Cloud and B2C Commerce users with Order on Behalf rights.
                C) Verify that the permissions used are Login_On_Behalf, Login_Agent, and Create_Order_On_BehaIf_Of business manager functional permissions.
                D) Default user is required for anonymous storefront shoppers.
                E) The REST calls between B2C Commerce and Service Cloud do not count towards API governor limits.


                5. A company uses Marketing Cloud, Experience Cloud, B2C Commerce, and Service Cloud. It is in the process of defining the authoritative system for key data entities involved in B2C Journeys. The company has about
                200,000 customers, each averaging 30 orders per year
                Which option should be considered the authoritative record for consent and compliance preferences, as well as primary person attributes such as name, address, birthday, phone, and email?

                A) B2C Commerce customer
                B) Experience Cloud user
                C) Service Cloud contact
                D) Marketing Cloud subscriber


                Solutions:

                Question # 1
                Answer: A,C
                Question # 2
                Answer: D
                Question # 3
                Answer: D
                Question # 4
                Answer: A,B,C
                Question # 5
                Answer: C

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